3 Marketing Metrics
Key Performance Indicators Does your organization use key performance indicators? I’ll bet it does. You probably have KPIs for every aspect of your business, right? Or do you operate based on to-do lists and emotion? For most companies, revenue and cash flow are two of the most critical benchmarks. Then each department contributes with their own leading and lagging indicators. KPI data helps executives diagnose… Read More »3 Marketing Metrics