How to Boost Your Conversion Rate

What’s a Conversion Rate?

There are a few different definitions of conversion rate depending on your industry.

1. Percentage of emails you send that result in a sale (e.g. 50 sales from 5,000 subscribers = 1%)
2. Percentage of RFQs that result in a purchase order

 

Strategies That Boost Conversion

1. Lead Nurturing
2. Trip Wires
3. Reduce Friction
4. Optimize UI/UX
5. Strengthen Sales Copy